Εμπειρίες από την εφαρμογή του ECTS που μπορούν να χρησιμοποιηθούν για την εφαρμογή του ECVET Αθανασία Κτενά Διοικητική Προϊσταμένη του Γραφείου Πρυτανείας του Ευρωπαϊκού Πανεπιστημίου Κύπρου ECTS Institutional Coordinator Bologna Expert
Ευρωπαϊκός Χώρος Ανώτατης Εκπαίδευσης ΕΧΑΕ Στόχοι: Eνίσχυση της διαφάνειας της μάθησης και των τίτλων σπουδών Ανώτατης Εκπαίδευσης που απονέμονται στις χώρες που συμμετέχουν στον Ευρωπαϊκό Χώρο Ανώτατης Εκπαίδευσης, Aμοιβαία κατανόηση και εμπιστοσύνη σε ευρωπαϊκό και παγκόσμιο επίπεδο, Διευκόλυνση της διεθνούς αναγνώρισης περιόδων και των τίτλων σπουδών κάθε χώρας, και Διευκόλυνση της διεθνούς κινητικότητας των φοιτητών και αποφοίτων με σκοπό τη συνέχιση των σπουδών τους ή την εργασία.
Κύκλοι Σπουδών: 1 ος Κύκλος Σπουδών: Κατά κανόνα 240-300 ECTS 2 ος Κύκλος Σπουδών: Συνήθως 90-120 πιστωτικές μονάδες 3 ο ς Κύκλος Σπουδών Δεν έχει προσδιοριστεί Μαθησιακά αποτελέσματα: Μαθησιακά αποτελέσματα είναι το σύνολο των γνώσεων, ικανοτήτων και δεξιοτήτων που οι φοιτητές ή σπουδαστές θα πρέπει να γνωρίζουν, να καταλαβαίνουν ή να είναι σε θέση να κάνουν μετά την επιτυχή ολοκλήρωση μιας συγκεκριμένης εκπαιδευτικής διαδικασίας.
Ταξινόμηση Μαθησιακών Αποτελεσμάτων κατά Bloom Αποτέλεσμα 1. γνώση: ανάκληση δεδομένων ή πληροφορίας 2. κατανόηση: ερμηνεία προβλημάτων, δήλωση ενός προβλήματος με διαφορετικές λέξεις Ενδεικτικά ρήματα που χρησιμοποιούνται για τη συγγραφή Μαθησιακών Αποτελεσμάτων περιγράφω, συνδυάζω, προσδιορίζω, αναγνωρίζω, επιλέγω, δηλώνω, κλπ. διακρίνω, εξηγώ, εκτιμώ, γενικεύω, συμπεραίνω, κλπ. 3. εφαρμογή: χρήση μιας έννοιας σε νέα πλαίσια προσθέτω, υπολογίζω, αλλάζω, ταξινομώ, ανακαλύπτω, εξετάζω, παράγω, κλπ. 4. ανάλυση: διάκριση σε συστατικά μέρη και κατανόηση της οργανωτικής τους δομής συνδυάζω, σχεδιάζω, αναπτύσσω, διαφοροποιώ, υποδιαιρώ, κλπ.. σύνθεση: κατασκευή νέας δομής από διαφορετικά στοιχεία δημιουργώ, συνθέτω, εξηγώ, οργανώνω, προτείνω, ανακατασκευάζω, αναδιοργανώνω, αναθεωρώ, κλπ.. αξιολόγηση: Διατύπωση αξιολογικών κρίσεων συγκρίνω, συμπεραίνω, αξιολογώ, ορίζω, κρίνω, μετρώ, υποστηρίζω, κλπ.
Course Unit Title: Course Unit Code: Type of Course Unit: (Compulsory/Optional) Level of Course Unit: (first, second or third cycle) Year of Study: Semester when the unit is delivered: Number of ECTS credits allocated: Name of lecturer(s): Sport Communication SPT34 Compulsory Bachelor (1 st Cycle) 3 Learning Outcomes of the course unit: Upon successful completion of this course students should be able to: Report the common forms of public relations practice in sports and describe the benefits the public relation function brings to sport organisations Explain how the sport organisation can manage its media relations, and describe the tactics used by sports organisations to generate positive publicity Organise and manage press conferences or other media events (writting news releases to communicate with the media, giving interviews etc) Determine how they can manage a crisis situation that a sports organisation is faced with Describe the types of charitable activities and explain the benefits of charitable programs Mode of Delivery: Prerequisites and co-requisites: Recommended optional program components: Face- to- face Junior standing or consent of instructor None
Course Contents: Objective: Description: Recommended or Required Reading: Planned learning activities and teaching methods: Class Instruction 42 Hours Consultation 1 Hours Assessment methods and criteria: Examinations 0% Term Paper / Cases 40% Class Participation 10% 100% Language of Instruction: Work Placement(s): Place of Teaching: English No Regular Classroom European University Cyprus, Nicosia
Course Title: Sport Communication Course Code / Section: SPT34A Semester: Spring 2014 Day / Time: Wednesday 4,, Credits / ECTS: 3 Credits/ ECTS Lecture Room: 224 Prerequisite(s): Junior Standing or consent of instructor Instructor: Office Telephone Number: 2271310 Secretary 22713282 Office Room Number: 334 Office Hours: Tuesday 10:1-11:0 Wednesday 1:00-18:00 Thursday 11:1-13:0 E-Mail: m.charalambous@euc.ac.cy Course Website: www.euc.ac.cy
Course Description: The course is designed to examine the various aspects of sports promotion, public relations, publicity, media relations and management. In addition, a focus will be on the role of the media in sports in terms of media flow, servicing the print and electronic media, and publications. Attention will be given to sports event management, and the management of crisis situations. Learning Outcomes: 1. Report the common forms of public relations practice in sports and describe the benefits the public relation function brings to sport organisations. 2. Explain how the sport organisation can manage its media relations and describe the tactics used by sports organisations to generate positive publicity 3. Describe how to organise and manage press conferences or other media events (writing news releases to communicate with the media, giving interviews etc.) 4. Determine how they can manage a crisis situation that a sports organisation is faced with.. Describe the types of charitable activities and explain the benefits of charitable programs
Textbook: Stoldt, G.C., Dittmore, S.W., & Branvold, S.E (200). Sport Public Relations: Managing Organizational Communication. Human Kinetics Recommended Additional Readings: Lagae, W. (200). Sports Sponsorship and Marketing Communications: A European Perspective. Prentice Hall. Kahle, L.R & Riley, C (2004). Sports Marketing and the Psychology of Marketing Communication. London: LEA Publishers Brown, R.S & O Rourke, D.J (2003). Case Studies in Sport Communication. London: PRAEGER ASSESSMENT: Mid-Term Examination 20% Assignment/Presentations 40% Class Attendance/Participation 10% Final Exams: 30%
Students must complete the column with the actual hours of study time and return it to their instructor on the final exam day or in case there is no final exam, on the last day of classes. COURSE: SPT34 SEMESTER: Spring 2014 Week 1 WEEK/DATE EDUCATIONAL ACTIVITY LEARNING OUTCOMES Contact Hours STUDENT WORK LOAD Estimated Hours Introducing Sport Public Relations, practices of PR in Sports, Strategies for PR communications 1 3 4 Actual Hours ASSESSME NT* 100 % Week 2 Integrating PR within Strategic Management, Organisational Reputation and Image 1 3 Defining Mass media, Media Relations, Week 3 Identifying influential media 1,2 3 % Short Presentation Week 4 Developing a media policy, maximising media exposure, Generating positive publicity 2,3 3 3 Disseminating information to the media, News Week releases, Media kits 2,3 3 Short Presentation % Background reading for mid-terms 18 Week Mid-term exams 1,2,3 3 20% Week 7 Staging Press Conferences 3 3 Elements of a successful Interview Week 8 3 3 1 Presentation 10% Week 9 Define crisis and crisis communications 2, 3 Week 10 Easter Holidays Week 11 Easter Holidays Week 12 Define crisis and crisis communications (continued) 4 3 Week 13 Developing and Supporting charitable programs 3 Week 14 Presentations 3,4, 3 Background reading for Assignments 17 20% Game promotions, Prize participation, Game Day Week 1 promotion, Fan participation 3, 3 Participation 10% Week 1 & 17 Final exams 1,2,3,4, 3 2 30% TOTALS 12 100%
Program: ECTS count: 240 Type Course / Course code ECTS Type Course / Course code ECTS COM 101 Public Speaking ENG 103 Instruction in Expository Writing YEAR 1 SEMESTER 1 CSC190 Computer Fundamentals and Applications MAT 11 Statistics I SEMESTER 2 Philosophy, Psychology, or Sociology elective FIN 101 Essentials of Financial Analysis BUS 101 Introduction to Business SPT101 Introduction to Sports Management MGT 101 Principles of Management SPT 20 Ethics and Legal Issues in Sports 30 30 MAR 101 Introduction to Marketing ECO 102 Principles of Macroeconomics Philosophy, Psychology, or Sociology elective BUS 19 Business Calculus with Applications YEAR 2 SEMESTER 3 ACC 113 Introduction to Managerial Accounting BUS 111 Finite Mathematics for Business SEMESTER 4 Free elective Philosophy, Psychology, or Sociology elective LAW 101 Business Law I ENG 20 Business English ECO 101 Principles of Microeconomics BUS 201 International Business 30 30
BUS 21 Business Research SPT30 Marketing Strategies in Sports Sport Management Elective YEAR 3 SEMESTER SPT 201 Historical and Social Aspects of Athletics SPT 34 Sport Communication SEMESTER SPT 390 Internship in Sports Management MGT 20 Organizational Behavior 10 LDR 230 Essentials of Leadership Sport Management Elective Free elective 30 BUS 410 Senior Project 10 Sport Management Elective SPT409 Effective Management of Sport Delivery System Sport Management Elective YEAR 4 SEMESTER 7 BUS 30 Entrepreneurship and Innovation SEMESTER 8 SPT 330 The Economics and Finance of Sports Sport Management Elective SPT 401 Facility Management and Event Planning Free elective BUS 401 Business Policy and Strategic Management 30 30
Πηγές: http://ec.europa.eu/education/lifelong-learningpolicy/doc44_en.htm http://tuning.unideusto.org/tuningeu http://madrid2008.bolognapromoters.net/files/reader%2020 _0.pdf