Fachkonferenz fur alternativen Tourismus Συνέδριο για τις Εναλλακτικές Μορφές Τουρισμού 08 Mai/Μαΐου 2015

Transcript

1 Fachkonferenz fur alternativen Tourismus Συνέδριο για τις Εναλλακτικές Μορφές Τουρισμού 08 Mai/Μαΐου 2015 Neue Kooperationen auf Bildung und Business-Niveau "Νέες Συνεργασίες σε Εκπαιδευτικό και Επιχειρηματικό επίπεδο"

2 Abschnitt ΙI: 12 Monate Tourismus in Griechenland - Utopie oder Realitat? B Ενότητα: "12 Μήνες Τουρισμός στην Ελλάδα Ουτοπία ή Πραγματικότητα;" Alexandra Anthidou PR Weinstra.en Nordgriechenlands Der Beitrag der Weinstra.en zur Tourismusforderung Αλεξάνδρα Ανθίδου Εκδηλώσεις PR των "Δρόμων του Κρασιού της Βορείου Ελλάδος" Η συνδρομή των "Δρόμων του Κρασιού" στην τουριστική ανάπτυξη

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5 Wines of North Greece is an Association of winemakers from the northern Greece Vineyard The Association was set up in 1993 in Thessaloniki (Greece) and today consist of 29 wineries members from the northern Greece regions (Macedonia, Epirus and Thrace)

6 Basic Aims of the Association Promoting the wines of the Northern Greece Vineyard in Greece and abroad Protected Designation of Origin (PDO) Protected Geographical Indication (PGI) Offering to visitors a wine tourism proposal: Wineroads of northern Greece Organizing annually the Thessaloniki International Wine & Spirits Competition

7 To achieve the aims, Wines of North Greece undertakes the following projects and activities:

8 Wine tasting events The most famous: ΒορΟινά = VorOina = Wines of North Greece Wines of North Greece organizing wine and spirit tasting events, annual in Athens and Thessaloniki and also occasionaly in other Greek cities or regions, such as Volos, Larissa, Ioannina, Xanthi, Komotini, Chalkidiki andheraklion of Crete Island! It is a very successful and popular event, attracting thousands of visitors, who would like meet the winemakers and taste their famous wines.

9 Seminars The oenologists & members of Wines of North Greece organize and run wine seminars for professionals and wine lovers

10 Fam trips and presentations for wine and travel journalists, wine experts & opinion leaders from other countries

11 ECO PROWINE Wines of North Greece participates in the Eco Prowine Program providing the necessary information from the wine production

12 Thessaloniki International Wine & Spirits Competition is a prestigious and successful event gathering wines from all over the world, judged by qualified Greek and foreign professionals. The organizers` aim is to present the richness of the Greek and International wine production and make known the Greek grape varieties to both public and trade people. The wine competition takes place in Thessaloniki every March under the regulation of O.I.V. and the number of participating samples are between

13 Wine Roads of Northern Greece is a wine tourism network and an innovative way for any visitor, Greek or foreign, to discover the open to visitors wineries and explore the vineyards of northern Greece, in conjunction with a host of local cultural activities.

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57 The members of the Wine Roads of Northern Greece are: 33 Wineries 38 Restaurants 23 Hotels 12 Companies with local products and other activities

58 Traditional boutique hotels

59 Restaurants with local food

60 Local products

61 and other activities

62 Natural beauties and places of interest

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65 Open Doors

66 European Day of Wine Tourism

67 Participates in Wine Promotion programs Wines of North Greece has completed two promotion programmes for the creation and development of the wine - tourism net: Wineroads of Northern Greece : : within the framework of the E.U. Initiative Leader II : within the framework of the E.U. Initiative Leader+ Wines of North Greece now participates in a new wine promotion program (in Ukraine) ( ) Wines of North Greece will participate in a new wine promotion program (in USA - China - Switzerland ( ) PROJECT CO-FINANCED BY THE EUROPEAN UNION AND GREECE

68 Abschnitt ΙI: 12 Monate Tourismus in Griechenland - Utopie oder Realitat? B Ενότητα: "12 Μήνες Τουρισμός στην Ελλάδα Ουτοπία ή Πραγματικότητα;" Alexandra Anthidou PR Weinstra.en Nordgriechenlands Der Beitrag der Weinstra.en zur Tourismusforderung Αλεξάνδρα Ανθίδου Εκδηλώσεις PR των "Δρόμων του Κρασιού της Βορείου Ελλάδος" Η συνδρομή των "Δρόμων του Κρασιού" στην τουριστική ανάπτυξη

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70 Thank you for your attention Alexandra Anthidou

71 Contact: Wines of North Greece Giannitson 90, Thessaloniki, Greece T: F: E: