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8 !" # $ & ' ( " [] Lu, X., Zhag, W.J. ad Jag, R."A aalytcal approach to customer requremet satsfacto desg specfcato developmet". IEEE Trasactos o Egeerg Maagemet, Vol., No., pp.94, 8. [4] L, C.T. ad Che, C.T." New product go/o-go evaluato at the frot ed: a fuzzy lgustc Approach". IEEE Trasactos o Egeerg Maagemet. Vol., No., pp.977, 4. [] Tsotsou, R. " The role of perceved product qualty ad overall satsfacto o purchase tetos". Iteratoal Joural of Cosumer Studes,Vol.,No., pp. 77, 6. [6] Mkulc, J. ad Preezˇac, D. Acrtcal revew of techques for classfyg qualty attrutes the Kao model".maagg Servce Qualty, Vol., No., pp.4666,. ^ [] Chag, We-Lu. A kowledge-ased system for estmatg customer prospect value. Kowledge-Based Systems, Vol., No., pp.8-86,. [] Hwag, H., Jug T. ad suh, E. "A LTV Model ad Customer Segmetato Based o Customer Value: A Case Study o The Wreless Telecommucato Idustry", Expert Systems Wth Applcatos, Vol.6,No., pp.8-88, 4. [] Che, Shu-Chg."The customer satsfactoloyalty relato a teractve e-servce settg". Joural of Retalg ad Cosumer Servces.Vol.8,No., pp.-,. [4] Rechheld, F.F. ad Teal, T. The Loyalty Effect, Harvard Busess School Press, Bosto, MA, 996. [] Adour -Helm, S.F., Chaparro, B.S. ad Farmer, S.M. "Usg the ed-user computg satsfacto (EUCS) strumet to measure satsfacto wth a we ste". Decso Sceces,Vol. 6, No., pp. 464,. [6] Cha, S.L. ad Ip, W.H." A dyamc decso support system to predct the value of customer for ew product developmet". Decso Support Systems, Vol.,No., pp.78-88,. [7] Kao, N., Seraku, N., Takahash, F. ad Tsuj S." Attractve qualty ad must-e qualty". The Joural of the Japaese Socety for Qualty Cotrol, Vol.4, No., pp.948, 984. :". #84$. 4 ( [8].87 - A :."Y [9] Hoekstra, J. C.ad Huzgh, E."The lfetme value cocept customer-ased marketg". Joural of Market Focused Maagemet, Vol., No./4, pp.7-74, 999. [] Croroos, C. Servce Maagemet ad Marketg: A Customer Relatoshp Maagemet Approach. New York: Joh Wley & Sos,. [] Kahrama, C., Ertay, T. ad Buyukozka, G." A fuzzy optmzato model for QFD plag process usg aalytc etwork approach". Europea Joural of Operatoal Research, Vol7, No., pp.94, 6. [] Xu, L., L, Z., L, S. ad Tag, F." A decso support system for product desg cocurret egeerg". Decso Support Systems,Vol. 47, pp.94,

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